Leading a team of ten designers and researchers to develop and refine curricula and matriculation methodologies, transforming complex testing and evaluation processes into intuitive experiences that effectively assess usability and research competencies.

Overseeing the creation of key UX deliverables and managing comprehensive documentation. Collaborating with cross-functional teams using agile methodologies to define user stories and drive product decisions.

Partnering with developers to ensure the effective and efficient implementation of solutions. Conducting and managing user research, including heuristic evaluations, interviews, and usability testing.

Championed initiatives that resulted in securing 4 major partnerships with top- tier colleges for direct license-to-hire contracts and 5 strategic alliances with industry leaders such as Roku, Apple, SAP, and Salesforce.

Spearheading the design system initiative at Machinify by developing a comprehensive online design system, empowering internal stakeholders to seamlessly understand and implement UX principles within our healthcare-focused products.

Led the design of the "AUTH" product, culminating in its successful acquisition for $32 million, underscoring the strategic and financial value of my contributions. Pioneered the design and user experience for the "AUDITS" product, enabling my team to directly contribute to the recovery of over $4 trillion in fraudulent claims for major clients, including Blue Cross Blue Shield and Humana.

Driving the end-to-end user experience for innovative products that revolutionize the healthcare industry by enabling Health Insurance companies to efficiently review and verify claims, and Physicians to accurately assess patient records before making critical diagnoses.

Partnering with major accounts, including Blue Cross Blue Shield, Humana, HCSC, and Aetna, to deliver tailored design solutions that enhance operational efficiency and improve user satisfaction.

Collaborating closely with cross-functional teams, including product management, engineering, and data science, to align design strategies with business goals, resulting in increased adoption and success of our healthcare products.

Designed and launched a groundbreaking consumer-based genomics product that predicts the onset of psoriasis, empowering users to proactively prepare for preventive treatment. This innovative product demonstrated a significant advancement in personalized healthcare.

Led the development of user testing and research methodologies in collaboration with physicians at Stanford Hospital, ensuring the product’s clinical relevance and effectiveness in real-world scenarios.

Streamlined patient care processes by documenting and designing an optimized workflow, improving overall efficiency and patient outcomes.

Developed and implemented a robust design system integrated with Storybook, enabling seamless collaboration between designers and developers, and ensuring consistency across the product’s user interface.

Led a team of 5 designers in creating a best-in-class user experience for NETGEAR's WiFi routers, significantly enhancing customer satisfaction and usability.

Pioneered the discovery and implementation of AR/MR use cases for router-based troubleshooting, positioning NETGEAR at the forefront of innovative tech solutions in the networking space.

Designed and launched the Armor subscription services suite from the ground up, resulting in a staggering increase in subscriptions from 25,000 to 1.9 million within just two weeks, driving substantial new revenue streams.

Developed and deployed a self-service design system, providing easily searchable assets and specifications by release, streamlining the design process, and improving cross-functional collaboration.

Designed an innovative facet-based search approach across petabytes of data, significantly improving data exploration and making the data catalog highly valuable due to its ease of use and superior UX.

Led product design efforts, established a unified vision, crafted compelling narratives, and mentored teams through design thinking and UI prototyping. Directed design initiatives across the entire product lifecycle, contributing to 14 successful product launches.

Directly contributed to the company's acquisition by Hitachi Vantara for $79.5 million, thanks in part to the successful completion of the facet-based search which greatly enhanced the value of the data catalog through its user-friendly and high-quality UX.

Successfully delivered products to enterprise clients including Starbucks, McDonald’s, AIG, Kaiser, and Wells Fargo. Managed 1 direct report (researcher).

Designed and delivered 5 new features for the TiVo mobile app for iPhone and iPad, including enhancements such as Thuzz scores, Metacritic ratings, clip creation, and commercial skipping. These features led to an increase in subscriber growth by 1.9 million in the first quarter.

Developed a mobile storefront within the TiVo app, generating $14 million in sales within the first year through increased in-app purchases.

Created an innovative interface for clipping, storing, and sharing video clips, boosting user engagement and watching time by 33%.

Designed and documented a streamlined re-skinning process for mobile and portal experiences. Developed design systems using CSS and a web-based single sign-on repository, which predated Figma and improved team productivity by 78%.